Tag Archives: rebranding

Fri 27th November 2015
Written by The Domains in EN and tagged
CES Conference Drops Its Domain Ce.org For CTA.Tech - The Consumer Technology Association (CTA) parent company of the giant electronic show, CES which is held every January in Las Vegas, has dropped its 2 character .org for a new gTLD, .tech domain name The Consumer Electronics Association (CEA), the non-profit organization unveiled its new name, the Consumer Technology Association (CTA) and introduced its new logo on November 11th. The company previously used ce.org which now redirects to cta.tech, its primary domain. Jeff Joseph, VP of Communications ... read more ...
Wed 11th November 2015
Written by The Domains in EN and tagged
First .Auto Domain: Kain Automotive Switches From KainAutomotive.Com To Kain.Auto - Kain Automotive has changed their domain name from KainAutomotive.com to the new gTLD Kain.Auto becoming one of the first registrants of the new gTLD .auto. The domain name KainAutomotive.com is now being forwarded to the new gTLD Kain.Auto The domain name Kain.auto was created on November 3. According to their site Kain Automotive was Established in 2003 by “David Kain as a way to assist Automotive Dealers and Automotive Manufacturers with developing effective and progressive Internet Sales Operations David ... read more ...
Thu 15th October 2015
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Blackstone's B2R Holdings Rebrands As Lending.com - B2R Holdings, a portfolio company of a Blackstone Group (LPBX ) , announced today that B2R rebranded itself as Lending.com and said it hoped to extend $10 billion in loans over the next three years. According to Jason Hogg, the  CEO of Lending.com, expects to help facilitate $10 billion in loans in the next three years. Lending.com was founded with funds managed by Blackstone Tactical Opportunities. Blackstone, is the world’s biggest private-equity firm with more than $330 billion under management. The ... read more ...
Fri 9th October 2015
Written by The Domains in EN and tagged
Company Re-Brands From .Com To .XYZ Purchased For $5,700 -   A company which re-branded to a .Com in March, from a .Org, has purchased an .XYZ domain name from a domainer and re-branded to an .XYZ domain name. According to its site, “Engage, is a division of INHS, is one of the largest MEDITECH hosting partners in the United States. With 20 years of extensive MEDITECH experience, Engage provides a wide range of infrastructure solutions including hardware refresh, virtualization, data migration, data center migration and implementation. Engage leverages ... read more ...
Thu 1st October 2015
Written by The Domains in EN and tagged
Readers Digest Association Rebrands To Trusted Media Brands, Inc Buys TMBI.com Domain - In a historic move, The Readers Digest Association, Inc. has changed its corporate name after 93 years, to Trusted Media Brands, Inc. Back on June 1, 2015 TheDomains discovered that The Readers Digest Association had acquired the domain name TMBI.com from Get On The Web, but we were not sure “why” at that time, but now we do know why. TMBI.com had a $16,950 asking price by Get On The Web on a landing page directly on the domain name but it is not known what the actual purchase price of the ... read more ...
Fri 18th September 2015
Written by The Domains in EN and tagged
ZenPayroll.com Rebrands To Gusto.com! Secures Domain 8 Days Prior To Launch - Early last week (about September 9, 2015) I started noticing “Gusto” domain names on the move from MarkMonitor to GoDaddy under whois privacy but I was holding off announcing anything because I simply wasn’t sure the reason behind the movements. I felt they likely changed ownership but didn’t have any confirmation or who the potential buyers were. Well, on September 17, 2015 ZenPayroll.com made an official announcement that they were changing names to Gusto.com and now offering health benefits ... read more ...
Tue 1st September 2015
Written by The Domains in EN and tagged
FireHost Rebrands As Armor.com After Purchasing The Domain Name - On August 23, 2015 I had detected that the domain names Armor.com and Armour.com had likely sold and questioned if Under Armour may have purchased the domains from the past owner, Chris Poor who had owned them since they were created back in 1995. Well, a company by the brand name of FireHost sent out a  press release yesterday, August 31, 2015 announcing a rebrand to Armor and revealed they were the buyers of Armor.com. I spoke to Chris Poor today on the phone and he was unable to provide comment ... read more ...
Thu 12th February 2015
Written by DomainNameWire in EN and tagged
Why Sonic.net rebranded as Sonic, and how it got Sonic.com - Nearly decades after it was founded, Sonic.net acquired the matching .com domain name and rebranded. After 20 years of being known as Sonic.net, the California ISP and telecom rebranded as merely “Sonic” after acquiring Sonic.com.When Dane Jasper co-founded California ISP and telecom company Sonic.net in 1994, he settled on .net because the .com was already taken. Another California company, Sonic Solutions, had registered Sonic.com the year before. Using a .net didn’t seem like a big problem ... read more ...