Tag Archives: Google

Tue 25th March 2008
Written by DomainNameWire in EN and tagged
Credit Suisse: Domain Name Parking to Slow - Analyst predicts decrease in parked domain names. Credit Suisse Internet technology analyst Philip Winslow predicts domain name parking will become less profitable, leading to a drop in domain registrations, reports financial publication Barron’s. According to the Barron’s article: To wit, some enterprising folks will sign up tons of temporary, or “parked” Web sites, to drive keyword search results to their pages and collect an ad fee they split with Google. ... read more ...
Thu 13th March 2008
Written by DomainNameWire in EN and tagged
Google Lets Advertisers Opt Out of Domain Parking Sites - Advertisers can exclude ads from showing up on parked domains; lower revenue ahead? Google Adwords has added a new feature that allows advertisers to exclude ads from showing up on domain parking sites. This will affect parked domains on any of Google’s ad feeds, regardless of whether it is the “search” feed or “content” feed. Examples of domain parking companies using Google include DomainSponsor and Sedo. To opt out of domain parking pages, advertisers ... read more ...
 
Written by DomainNameWire in EN and tagged
Stomping Out Click Fraud Critical to Industry Survival - Here is the problem: The industry is completely confused between invalid clicks and click fraud. Those are two seperate and very different things. Invalid clicks are clicks generated by robots, email harvestors, and systems that are not designed to specifically game the PPC advertising space. Click fraud on the other hand, is usually done by a group of scammers behind anonymous proxies, and ads are clicked in order to make money for themselves. Hence why it mainly affects domain parking ... read more ...
Mon 10th March 2008
Written by DomainNameWire in EN and tagged
Cease & Desist Sent to Domain Owner Based on Redirect Service - Cease desist letter claims infringement based on ISP’s redirect service. Anyone who owns generic acronym domain names is well aware of the possibility of receiving a cease desist letter from someone claiming rights to it. This is particularly prevalent with three and four character domain names, for which any number of companies may hold a trademark or at least use the acronym. Some domain owners completely disable their acronym domains rather than park them, ... read more ...
Thu 6th March 2008
Written by DomainNameWire in EN and tagged
More Domain Name Parking Changes Coming - Ad providers continue to change rules. If you thought the death of Yahoo arbitrage and the Ask.com feed was the end of the upheaval in domain parking, think again. It appears ad providers are now changing rules for landing page formats and content. Sedo has been testing adding non-paid, organic search results on parked pages as apparently mandated by Google. So far it looks like this only applies when someone clicks on a “related search” link on parked pages, ... read more ...
Wed 5th March 2008
Written by DomainNameWire in EN and tagged
Ask.com Advertising Feed In Limbo - Even “reduced” Ask.com feed may disappear. A number of domain parking companies were delivered a blow as of the first of this month when Ask.com discontinued syndicating its Google advertising feed. These parking companies were left with two options: take Ask.com’s own advertising feed (which has low click prices) or switch to another ad provider. Not coincidentally, Skenzo jumped to Yahoo (NASDAQ: YHOO) this month. But a number of parking companies still use ... read more ...
Tue 4th March 2008
Written by DomainNameWire in EN and tagged
Shoppers.com in Dispute? Also GoogleAdwords.com and Ace.us - Expired domain that sold for $166,000 slapped with arbitration filing. Shoppers.com expired last month and was picked up by Pool. Auction winner Xedoc Holding SA forked over $166,000 for the domain, but is that now at risk? An arbitration request under UDRP was filed with National Arbitration Forum on February 14 for the domain. I’m not sure who filed the complaint, but a little snooping gives some ideas. One idea is the previous owner of the domain may be ... read more ...
Wed 27th February 2008
Written by DomainNameWire in EN and tagged
Yahoo Creates Its Own Black Box for Advertising - Yahoo! creates floating-minimum-bids system similar to Google Adwords. Yahoo! (YHOO) has informed its advertisers that it is changing the minimum bid price for search ads on its site. The minimum bid was ten cents; now it will be a floating minimum. This is similar to Google’s (GOOG) system that affixes a minimum bid to your keywords depending on the quality of the ad text, keyword selection, and your landing page. If there’s one thing advertisers don’t like, ... read more ...
Tue 12th February 2008
Written by DomainNameWire in EN and tagged
Yahoo Kills Domain Arbitrage: Fallout for Google, Others - Yahoo will stop allowing arbitrage as of this Friday, will affect other major companies as well. In a major move sure to have ramifications across the online advertising industry, Yahoo (YHOO) has told its advertising partners that it will no longer accept “arbitraged” traffic as of this Friday. Here’s a look at what this means for domainers and even the revenue of big online advertising companies. Arbitrage Explained Click arbitrage involves buying an ad click ... read more ...
Mon 11th February 2008
Written by DomainNameWire in EN and tagged
Threats to a Domain Name Industry - Don’t get complacent; all is not well in the domain name industry. What keeps you up at night? As a business owner, I have lots of worries. If you are sleeping comfortably at night, assuming everything in the domain industry is swell, you might be in for a rough 2008. There are two main issues that keep me up at night. First, I’m becoming more and more concerned about hucksters and deep-pocketed corporations coming after average joe domainer. There are a lot ... read more ...
Wed 30th January 2008
Written by DomainNameWire in EN and tagged
Google Duped Us - Google is smart, and it proved it with its “we are not evil” approach to domain kiting. I knew those engineers at Google (NASDAQ: GOOG) were smart. But they also have smart PR skills. Last week, Google decided to let the world know it was going to stop monetizing kited domains — those domains that are continually dropped and re-registered during the 5 day registration grace period. It found a mule to report this to the world and show how Google was a great ... read more ...