New (Lower) Click Pricing Coming to Yahoo Parking Next Quarter -
Changes at Yahoo! are just around the corner.
A new categorization of types of Yahoo advertising traffic, thanks to a class action lawsuit, is on tap to start early next quarter.
With the release, Yahoo advertising customers will be able to choose between only getting Yahoo Search traffic or getting traffic from partners as well. Customers will be able to place premiums or, more likely, discounts on partner traffic.
While this is no different from what Google offers ... read more ...
Tag Archives: yahoo domain parking
Tue 8th December 2009
Tue 24th November 2009
Yahoo Cost-Per-Click Prices Down 29% in One Month -
Marketing analytics firm reports steep drop in Yahoo click costs.
According to marketing analytics company Covario, Yahoo’s cost-per-click prices were down 29% after instituting widespread variable click pricing in September. Although it’s unclear what universe of click data Covario used to calculate this, Yahoo is happily quoting it. Covario says the typical CPA is down 11% since the change.
Although initial estimates among parking companies were that parking ... read more ...