Here Come The .XXX Sunrise/LandRush Auctions & It Looks Like They Don’t Start Until January - Just getting a bunch of notices on some Sunrise/LandRush .XXX domain name applications we filed for domain names that had more than 1 application. So far the earliest start date I have for any auction is January 3, 2012 which will end on January 10th 2012. The latest date I have so far is January 11th ending January 18th but the notices are still coming in. In all I’m in 92 auctions which should be a good sample of how these auction are going. Of course I will let you know in January as bidding ... read more ...

Its Time For ICM & Registrars To Start Selling .XXX On Its Merits Rather Than For Protection - A few weeks ago DomainShane.com wrote a piece on the sales pitch many of the registrars and even ICM the registry for .XXX was using to sell .XXX domain names. Today I’m going to agree with Shane. At the time Shane Cultra wrote the piece the Sunrise period just ended and the Land Rush period was underway. As the Sunrise Period as in any new extension is largely for Trademark holders to get first rights to register their TM domain names I wasn’t overly concerned at the time But now that General ... read more ...

ICM: .XXX 1st 24 Hours OF GA; 56,000 Registrations; A Total Of 160K Domain Names Registered - According to the ICM Registry sponsor of the .XXX TLD, in the first 24 hours of General Availability there were 55,367 .XXX new domain name registrations. Including the Founders Program, Sunrise and Land Rush there are a total of 159,351 .XXX domain names registered as of Noon Today. This number of registrations for the 1st day of General Availability is well below what .Co did on its 1st day, which saw almost 200,000 registrations. However, its appears there were some 100,000 .XXX domain names grabbed ... read more ...

iOwn.XXX Becomes 1st .XXX Domain Name To Be Registered in Go Live - Go Live for .XXX is officially opened and according to a Tweet from the ICM Registry the 1st domain name registered during the go live or general availability period was iOwn.XXX a pretty appropriate domain. Expect plenty of updates throughout the day on the launch of the 22nd Top Level Domain (TLD) Google+Michael Berkens ... read more ...

Breaking: .XXX Go Live Delayed One Hour - Getting word that the Go Live or General Availability for .XXX domains has been pushed back one hour to noon EST. We are not sure of the reason for the delay but we are assuming technical issues. Registrars have been notified. We will keep you updated as we get more info. Google+Michael Berkens ... read more ...

.XXX Launch Makes Front Page of CNN.com - .XXX which goes live today at 11am EST is on the front page of CNN under “featured” , top column third on the right. Here is a screenshot:                               Google+Michael Berkens ... read more ...

NAF Announces Its Rapid Evaluation Service To Handle .XXX Disputes, Like The UDRP But Faster - In a press release today The National Arbitration Forum (NAF), announced that it has launched two new processes for those wanting to challege a .XXX domain name registration, the Rapid Evaluation Service (“RES”) and the Charter Eligibility Dispute Resolution Policy (“CEDRP”). “””Like the Uniform Domain Name Dispute Resolution Policy (“UDRP”), the RES is designed to protect trademarks from online infringement. The RES provided by the NAF allows performers and entertainers an avenue ... read more ...

ICM: Buy.XXX; 10 Days 10 Million Visitors & Ads On Howard Stern’s Show Starts Monday - Just got some updated Google Analytics stats for Buy.xxx from ICM Registry. Since it was launched 10 days ago with a major media buy online and offline behind it, Buy.XXX has hit the 10 million visitor mark. 10 days, 10 Million visitors. Out of the 10 million visitors, 3.6 million are from direct type in traffic to buy.xxx and the other 6.3 million are from various ads online ads. Alexa once again is showing Buy.XXX as being a top 2,500 site in the last 7 days in the US, Canada, the UK, and Ireland ... read more ...

Youporn.com Owner Bans All Business With Any Website Using A .XXX Domain - According to a story in xBiz.com today, the company that owns YouPorn.com, Manwin today it says has banned “all activity between its brands and Internet sites registered with a .XXX TLD, including advertising for .XXX websites on its tube sites.” “In addition, Manwin said it won’t permit its content to be used or advertised on .XXX websites. ” Manwin filed suit against ICM the sponsor of the .XXX TLD a few weeks ago claiming anti-trust violations among other claims. The xbiz.com story quotes ... read more ...

What Does A Weekend of Media Get You? In The Case Of Buy.XXX: 500,000+ Visitors - I reached out to Stuart Lawley the CEO of ICM Registry the company that operates the .XXX registry about how much response they received to the big media push this weekend. As of today over the weekend 500,000 visitors have gone to Buy.xxx,  the URL used in all the TV commercials for the .XXX registry. Alexa.com is reporting the same type of results. From the chart below you can see that Buy.XXX went from having basically zero traffic last week to ranking into the top 17K+ of all sites in just a ... read more ...

Buy.XXX Media Blitz Starts Tonight - ICM Registry is starting to run a huge Media Blitz for .XXX tonight using the domain name BUY.XXX Television Ads will be running in heavy rotation starting tonight on ESPN, AE, Comedy Central, FX, SYFY, Spike TV, Discovery, History Channel, TNT, AMC, National Geographic Channel, Fox Sports and that seems to be just for starters. TV ads will also be starting in Germany and the UK. The full on Blitz will be going for at least 5 weeks according to ICM which will restart another ad campaign in the new ... read more ...

Death, Victory & Acceptance: My Weekend Watching The .XXX Boat Race In The World Championship - This past weekend I took a quick trip down to Key West Florida to see the .XXX race boat the Miss .XXX race in the World Championship. While the weekend was capped off with the .XXX boat winning there class in a thrilling final World Championship race, but they had mechanical problems in the 2 earlier qualifying races in the week and lost on points. Yet and way more importantly, the whole weekend was marred by the tragic death of 3 participants  in two accidents earlier in the week. On Wednesday, ... read more ...

Quick Poll: How Many Land Rush Apps Will .XXX Get - The Land Rush for .XXX opened yesterday allowing you to order your .XXX domain at a premium price before General Availability begins in December. So the question is how many Land Rush Apps will be submitted for a .XXX domain name? The Sunrise period of .XXX generated over 80,000 Applications. For the record the last ccTLD launch of .Co generates less than 20K Sunrise apps. Land Rush in .Co was under 30K. You can make your picks on the right and for bragging rights you can place the exact picks below. Google+Michael ... read more ...

With 5 Days Left In Sunrise, .XXX Reports Over 42,000 Applications Taken - ICM Registry, the company behind the .XXX top-level domain (TLD), today announced it has received has received over 42,000 applications for .XXX domain names since the September 7, 2011 launch of the Sunrise Period “with thousands more pouring in each day”. The number of applications already received is over five times what ICM had anticipated. “We are very pleased, but not surprised, by this overwhelming response to the availability of .XXX domains,” said Stuart Lawley, CEO of ICM Registry. ... read more ...

DomainMonster.com 25,000 Pre-orders For .XXX General Availability Already - DomainMonster an ICANN accredited registrar in a press release today say it has already taken 25,000 pre-orders for .XXX domain names when they become available for registration to the public. Since DomainMonster is just one of over 70 domain name registrars that are selling .XXX domains, its a pretty impressive number especially considering the rollout of the .XXX registry is still in Sunrise and still has a few weeks away from opening up the Land Rush period. I know a lot of people typically wait ... read more ...

SheMales.XXX Sells For $200,000; 3 1/2 Times More Than The .Net Sold For - Stuart Lawley the CEO of the ICM Registry  just announced at the TRAFFIC conference that it has just sold the domain name SheMales.XXX for $200,000 Shemales.XXX is an impressive sale because there are other reported sales in the last few years in other extensions. Back in 2007 Moniker.com sold SheMale.com for $530,000 at an the Internext Adult Domain Name Auction. So a .XXX just sold for close to 40% of what a very similar .com sold for and the extension hasn’t even “launched” yet. Also back ... read more ...

1st Hands On Pics and Video of a .XXX Racing Boat - I’m here at the 15th Street Marina in Fort Lauderdale to get a hands on look at the .XXX racing boat, which is about to make it’s maiden voyage. It’s pretty windy out today with the water conditions being described as gnarly by mike Schriefer President of the Speedway Group.    Google+Michael Berkens ... read more ...

EnCira: 50% Of All .XXX Trademark Sunrise Applications Contain Errors -

Via: thedomains.com

Checkout .XXX’s Full Page Ad - As I told you last night a full page ad ran in today’s edition of the LA Times and the Financial Times. I case like me you don’t get those publications I reached out to ICM and got a copy of the ad. Personally I think its a little wordy and think ICM should have included their slogan “Let’s Be Adult About It” alongside their logo. Also I don’t know what the costs are but I think a one page ad in USA Today would get a wider US audience and more of a bang for the buck. Here is the ad (you ... read more ...

Get Ready For “Unprecedented Media Blitz” For .XXX Starting Tomorrow: Full Page Ads, & Interview On BBC & Bloomberg TV - With The Sunrise period opening up tomorrow for .XXX domain names, expect to see a full on, paid and non-paid, media blitz. According to the CEO of ICM Registry, Stuart Lawley there will be “unprecedented media blitz” starting tomorrow for .XXX. “”I don’t think any new TLD has had the kind of exposure .XXX will get” Already scheduled for tomorrow are full page Ads in the LA Times and the Financial Times which is setting back ICM Registry around $250K. 4 commercials have already been shot ... read more ...

Are Micro-Payments The Next Big Thing For Adult Sites? - According to Xbiz.com, Today Corbin Fisher, a one of the largest porn producers, announced the launch of  its “CF Select Micro-Payment website where users can download individual scenes without becoming a member.” “Users will be able to create a free account then select and purchase individual scenes or collections from the site that include Corbin Fisher DVD collections, exclusive content, and classic scenes from the main Corbin Fisher site.” ICM Registry also has a micro-payment system ... read more ...