Local.com Blames Yahoo-Bing Transition for Lower Earnings -
First echos felt of rough transition from Yahoo to Microsoft for pay-per-click listings.
Local.com has warned that its fourth quarter revenue will come in below expectations thanks to the transition of Yahoo pay-per-click to Microsoft.
People who park domain names with Yahoo partners are reporting some fluctuations in revenue since the transition a couple months ago, which is part of a partnership. In an email to clients yesterday, WhyPark noted that its parent company ... read more ...
Tag Archives: local.com
Fri 7th January 2011
Mon 12th July 2010
Local.com Gives Octane360 More Octane -
[Editor’s note: Last Friday I interviewed Local.com CEO Heath Clarke and Senior VP of Corporate Development Peter Hutto about their company’s acquisition of Octane360. In doing research, I realized the first article I ever wrote on DNW — March 9, 2005 — was about their company’s purchase of the Local.com domain name for $700,000. That was 3,575 posts ago.]
I’ve long thought Octane360’s business model was one of the most innovative monetization strategies ... read more ...