Tag Archives: defensive registrations

Wed 25th June 2014
Written by DomainNameWire in EN and tagged
This elementary cognisance illustrates a existence of code insurance in new TLDs - A visualization of reality for brand protection costs and new top level domain names. One thing that’s clear from talking to various people at ICANN 50 this week is that they are surprised by the low level of defensive trademark registrations in new TLDs. The trademark lobby expected a nightmare. New TLD applicants expected a lot less, but still more than they got. Here’s the reality in a simple chart: No harm done to the trademark lobby for exaggerating the ... read more ...
Thu 19th June 2014
Written by DomainNameWire in EN and tagged
Amazon fires adult defensive domain registrations for Fire Phone - Amazon registers 200 or more domain names related to new phone. Amazon.com unveiled its Amazon Fire Phone yesterday. At the same time, it went on a defensive registration binge for names related to the new product. I count 200 domain name registrations yesterday related to the Fire Phone. This will give you an idea of the breadth of Amazon.com’s defensive registration efforts: 4gFirePhone.com, amazon-firephone.com, amazonfirephonecover.com, amazonfirephoneunlocked.com, ... read more ...
Thu 5th December 2013
Written by DomainNameWire in EN and tagged
How most will Domainers and Defensive Registrations matter for new TLD operators? - New TLD registries will need to count on domainers and defensive registrations if they hope to amass a large registration base. Every new top level domain name applicant I’ve spoken with will swear they aren’t counting on defensive registrations to build their domain base. Even those whose business model depends on companies wanting to make sure people don’t think they .suck. Many of them also say they don’t want or care about the domain investor’s business. They’re ... read more ...
Tue 2nd March 2010
Written by DomainNameWire in EN and tagged
Are Defensive Domain Name Registrations a Myth? - Study sheds light on how many brand managers register domain names defensively. Minds + Machines, which offers services to new top level domain name applicants, has released a new study showing how brands register their domain names in newer top level domain names. The report’s authors certainly have a motivation to push new TLDs forward, but so far this is the most conclusive and detailed report I’ve seen on the subject of defensive registrations. I’d welcome ... read more ...