Kaiser registers "killing" domains - Will these defensive domain name registrations actually deter detractors?
A Mark Monitor client has registered a bunch of defensive domain names about how the company killed mom, dad and grandma.
Although the registrations are protected with whois privacy, I can only assume the registrant is healthcare company and Mark Monitor client Kaiser Permanente. A number of sites have been set up to criticize the company, including KaiserKills.com, KaiserPapers.org and kaiserthrive.org.
The domain names registered ... read more ...
Tag Archives: defensive domain registrations
Tue 22nd September 2015
Mon 10th November 2014
It’s a Amazon Echo, though Amazon bonds adult on Alexa domain names -
Even though it’s called the Echo, Amazon also registered Alexa domain names related to new device.
Amazon announced the Amazon Echo, a sort of home personal assistant similar to Ubi, last week.
Although it’s called the Echo, owners can name their device whatever they want. And in a video promoting the Echo that has been seen over a million times, the family called it Alexa. (Alexa is also the name Amazon.com’s web analytics/ranking company.)
Using this name ... read more ...
Tue 6th May 2014
Is Shutterstock disturbed about a boycott? -
Company registers boycott-related domain names.
What is stock photo company Shutterstock (NYSE: SSTK) so worried about?
The company recently made a number of defensive domain name registrations related to boycotts and three of its brands. All of the domains included the brands preceded by “boycott”, e.g. BoycottBigstock.com, BoycottBigStockPhoto.com, BoycottOffset.com and BoycottShutterstock.com.
A brief Google search didn’t pull up any discussion about boycotting ... read more ...
Mon 18th February 2013
Cargill registers Truvia lawsuit domain names -
Cargill gets defensive with domain name registrations.
Food giant Cargill registered dozens of domain names on Friday, many of which could be used to protect the company against a backlash over its Truvia sweetener and other company products.
The domain names range from innocuous to damage control.
Many of the domains were likely registered to keep them out of the hands of class action attorneys, e.g. cargill-classaction.com and cargill-truvia-lawsuit.com.
Other domains ... read more ...