Tag Archives: candy.com

Mon 25th March 2013
Written by DomainNameWire in EN and tagged
Candy.com harm by Google penalty - Company hit with penalty last year; Google continues to deny requests to lift penalty. Candy.com has a sweet (and expensive) domain name, one that helped it get instant credibility in the candy industry. But apparently the site is lacking good search rankings due to a manual Google penalty — and that has led the company to lay off some employees. Candy.com co-founder Greg Balestrieri posted in the Google product forum for Webmaster Central about the company’s ... read more ...
Fri 10th July 2009
Written by DomainNameWire in EN and tagged
Why Hersheys Didn’t Buy Candy.com - Hershey’s = Old School, dependent on ad agency, old style marketing, slow to change (have they ever changed?), old fashioned “image” and not ready as a family-started corporate business to embrace “New Media”. My assessment is that two Hershey executives: Javier Idrovo, Sr. VP of Strategy, Business Dev; and Michele Buck, Sr. VP and Global Chief Marketing Officer, dropped the ball on this one (probably serving only as “yes-men,” due respect to the gender of Michele). Unfortunately, ... read more ...