Bruce Marler listened to his customers. Then he altered his geodomain business model. -
People weren’t very interested in buying local ads anymore. But they were interested in something else.
I remember to go-go days of geo domain names. There was an annual geo domain conference where owners of geographic domain names – e.g. city.com or state.com – got together to boast about their success.
But the business model for these domain names has always been a bit elusive. It shifted during the recession. The tried-and-true model of directory listings ... read more ...
Tag Archives: bruce marler
Thu 16th January 2014
Fri 26th March 2010
DNW Radio: Bruce Marler Talks Local Internet Marketing -
Bruce Marler discusses internet marketing for small businesses — and what it means for domainers.
You meet a lot of domainers that are good at technology, and others that are good at sales. It’s rare to find ones with both skills. But one of those is Bruce Marler, who started registering domain names in the 90s when he was helping ATT build its internet backbone.
Last year Marler exited the corporate world to start LocalTek, which helps small businesses market ... read more ...