Potential inventory boon for Afternic.
Customers of Tucows can now list their domains for sale on AfternicDLS at the Premium level, Afternic announced this morning.
This means customers can list their domains with “buy now” prices and they can be sold through AfternicDLS’ instant transfer process.
Tucows had previously offered the ability to buy domains from AfternicDLS on its platform, which includes OpenSRS and Hover. But they couldn’t sell their domains though the Premium level on AfternicDLS, which requires the registrar to enable instant transferring of domain names.
This could prove to be a huge inventory boost for Afternic.
Tucows already listed its own portfolio of domains on Afternic, but now its customers will get access too.
Bill Sweetman says
Andrew, thanks for covering this. I caught a typo, however:
“but not its customers” should be “but now its customers”…
I also encourage any domainer that has their domains registered at a Tucows reseller to try out this service. We sell a lot of our own portfolio domains via Afternic every day of the week; it is a terrific sales channel and you’d be crazy not to give it a spin.
Andrew Allemann says
Thanks Bill, I fixed this.
I assume all Tucows resellers will work with this system?
Bill Sweetman says
@ Andrew,
Yes, but it’s not really a reseller level service. It is a registrant level service. The registrant is the one who gets to decide to opt-in their domains or not. As long as the registrant’s domains are on our registrar platform (via our 12,000+ resellers), the registrant can enroll their domains for ‘instant sale’ via AfternicDLS.
I am really glad this feature is available because major domainers that have domains on our platform have been hounding us for a while to offer this, and now we do. It’s the proverbial win-win.