Are the days of pay-per-click over? Domain Sponsor is the first major PPC parking service to announce that they are no longer paying on a pure pay-per-click basis. As of this past week they pay more if people actually buy stuff when they click through your links. They will pay less if people don’t buy stuff. For this reason Domain Parking News is no longer recommending Domain Sponsor until we can fully evaluate the impact of this change.
Domain Sponsor has put so much spin on their announcement that most people haven’t quite caught on. Should you move your domains elsewhere? We don’t recommend a wholesale retreat. If you suspect that the traffic to some of your domains doesn’t convert well you should consider moving those domains to Sedo, Parking Dots, or Gold Key – the three services that we currently recommend. More info is at Domain Parking News.
Editor says
I suspect DS will combine affiliate links with PPC, and optimize based on which ones give a better RPM.