As we previously reported to you (click here to view April 29, 2013 TLD article), the internet is expanding to include hundreds of new top-level-domains (TLDs) (examples of TLDs as we know them today include .com, .net. and .org – i.e., the term that is to the right of the "dot"). While the only certainty at that time was that the launch was inevitable, like it or not, it's finally here (click here to view January 9, 2014 Sunrise article).

Frost Brown Todd will be sending out an update on the status of the sunrise and trademark claims notification periods on a weekly basis. The below reflects the status as of October 28, 2014:

SUNRISE PERIOD

Sunrise periods for the following TLDs have opened and are scheduled to close on October 31, 2014, after which the trademark claims notification period will begin:

.cymru

.wales

.physio

Sunrise periods for the following TLDs have opened and are scheduled to close on November 1, 2014, after which the trademark claims notification period will begin:

.gifts

.restaurant

.sarl

Sunrise periods for the following TLDs have opened and are scheduled to close on November 3, 2014, after which the trademark claims notification period will begin:

.hosting

.property

.click

.help

.diet

.bzh

Sunrise periods for the following TLDs have opened and are scheduled to close on November 4, 2014, after which the trademark claims notification period will begin:

.quebec

Sunrise periods for the following TLDs have opened and are scheduled to close on November 8, 2014, after which the trademark claims notification period will begin:

.engineer

Sunrise periods for the following TLDs have opened and are scheduled to close on November 11, 2014, after which the trademark claims notification period will begin:

.paris

Sunrise periods for the following TLDs have opened and are scheduled to close on November 15, 2014, after which the trademark claims notification period will begin:

.top

Sunrise periods for the following TLDs have opened and are scheduled to close on November 17, 2014, after which the trademark claims notification period will begin:

موقع (site)

Sunrise periods for the following TLDs have opened and are scheduled to close on November 18, 2014, after which the trademark claims notification period will begin:

.gal

.eus

Sunrise periods for the following TLDs have opened and are scheduled to close on November 29, 2014, after which the trademark claims notification period will begin:

.business

.network

.pizza

.immo

.auction

.software

Sunrise periods for the following TLDs have opened and are scheduled to close on December 9, 2014, after which the trademark claims notification period will begin:

.neustar

Sunrise periods for the following TLDs have opened and are scheduled to close on December 13, 2014, after which the trademark claims notification period will begin:

.dentist

.rehab

Sunrise periods for the following TLDs have opened and are scheduled to close on December 19, 2014, after which the trademark claims notification period will begin:

.ryukyu

The following TLDs are awaiting launch of their respective sunrise periods:

.LTDA

.world

.degree

.gives

.how

.forsale

.whoswho

.band

.rip

.taipei

TRADEMARK CLAIMS

Sunrise periods in the following TLDs (consisting of characters from the English alphabet) have closed and trademark claims notifications have begun (or will begin shortly):

.clinic – (through November 4, 2014)

.surgery – (through November 4, 2014)

.dental – (through November 4, 2014)

.care – (through November 4, 2014)

.clinic – (through November 4, 2014)

.reise – (through November 4, 2014)

.investments – (through November 11, 2014)

.cash – (through November 11, 2014)

.tax – (through November 11, 2014)

.fund – (through November 11, 2014)

.vegas – (through November 13, 2014)

.career – (through November 16, 2014)

.schule – (through November 18, 2014)

.discount – (through November 18, 2014)

.fitness – (through November 18, 2014)

.furniture – (through November 18, 2014)

.bio – (through November 19, 2014)

.archi – (through November 19, 2014)

.koeln – (through November 24, 2014)   

.cologne – (through November 24, 2014)

.HIV – (through November 24, 2014)

.black – (through November 24, 2014)

.press  – (through November 24, 2014)

.website – (through November 24, 2014)

.host – (through November 24, 2014)

.claims  – (through November 25, 2014)

.gratis – (through November 25, 2014)

.credit – (through November 25, 2014)

.creditcard – (through November 25, 2014)

.hamburg – (through November 26, 2014)

.desi – (through November 28, 2014)

.hiphop – (through December 2, 2014)

.audio – (through December 2, 2014)

.juegos – (through December 2, 2014)

.insure – (through December 2, 2014)

.accountants – (through December 2, 2014)

.finance – (through December 2, 2014)

.digital – (through December 2, 2014)

.republican – (through December 2, 2014)

.london – (through December 8, 2014)

.yokohama – (through December 8, 2014)

.meet – (Data unavailable)

.global – (through December 8, 2014)

.guide – (through December 9, 2014)                  

.loans – (through December 9, 2014)                  

.church – (through December 9, 2014)                  

.life – (through December 9, 2014)               

.ren – (through December 9, 2014)                  

.vodka – (through December 14, 2014)

.country – (through December 14, 2014)

.fishing – (through December 14, 2014)

.horse – (through December 14, 2014)

.rodeo - (through December 14, 2014)

.cooking – (through December 14, 2014)

.organic – (through December 14, 2014)

.versicherung – (through December 15, 2014)

.place – (through December 16, 2014)

.direct – (through December 16, 2014)

.scot – (through December 22, 2014)

.deals – (through December 23, 2014)

.surf – (through December 24, 2014)

.beer – (through December 24, 2014)

.bayern – (through December 29, 2014)

.city – (through December 30, 2014)

.attorney – (through December 30, 2014)

.lawyer – (through December 30, 2014)

.ovh – (through December 31, 2014)

.moscow – (through January 4, 2014)

.NYC – (through January 6, 2015)

.realtor – (through January 9, 2015)

.airforce – (through January 13, 2015)

.healthcare – (through January 13, 2015)

.navy – (through January 13, 2015)

.army – (through January 13, 2015)

.vet – (through January 13, 2015)

.okinawa – (through January 15, 2015)

.melbourne – (through January 15, 2014)

.soy – (through January 22, 2015)

.ooo – (through January 22, 2015)

.tartar – (through June 22, 2015)

.mortgage – (through January 27, 2015)

.market – (through January 27, 2015)

.saarland – (through January 28, 2015)

.luxe – (Data unavailable)

.joburg – (through February 3, 2015)

.durban – (through February 3, 2015)

.capetown – (through February 3, 2015)

.gent – (through April 1, 2015)

.vlaanderen – (through April 20, 2015)

.brussels – (through April 20, 2015)

As a refresher, over 1,900 applications were received by ICANN (the internet's governing body) from entities who want to run their own TLD registry. Many of these applications have passed the examination period, have contractually signed off on becoming a registry, and have been added to the "root zone", a key step before a registry can be open for domain name registration. What does this mean for you and your business? Well, it's time to take action before it becomes too late.

The good news is that trademark owners are still able to take advantage of a central repository system, known as the Trademark Clearinghouse. The Trademark Clearinghouse is a mandatory inclusion in the pre-launch process of any new generic TLD (i.e., the sunrise periods listed above), as well as mandatory checkpoint once new domain names are registered. While this is certainly good news, the downside for our U.S. clients is that only those marks that have been federally registered will be eligible for deposit within the Trademark Clearinghouse – not common law marks; not state registrations; and not domain names. To recap, the benefit of the Trademark Clearinghouse for federal trademark owners is three-fold:

1. Sunrise Service

In order to participate in the sunrise period of any new TLD on the basis of prior trademark rights, a trademark owner must have its trademark registration deposited with, and validated by, the Trademark Clearinghouse. This means that for any generic TLD that is attractive to a trademark owner's business, trade, or industry (e.g., .food for our clients in the food and restaurant industry or clothing for our clients in the apparel industry), taking advantage of the Trademark Clearinghouse will allow you to seek the domain name identical to your registered trademark (yourmark.TLD). The TLDs that are now in their respective sunrise periods are listed below.

2. Trademark Claims Services

After the sunrise period closes and the new TLD becomes available to the public for domain name registration, each new TLD registry will be required to check new domain name registrations against the trademark registrations that have been deposited with the Trademark Clearinghouse for a period of 90 days. As such, if another entity or individual seeks a domain name registration that is identical to the trademark deposited with the Trademark Clearinghouse (e.g, yourmark.app), you will receive notice of that domain name registration and take appropriate action if warranted.

3. Uniform Rapid Suspension (URS)

Registration with the Trademark Clearinghouse can be used to support URS claims. The URS will be a counterpart to the Uniform Domain-Name Dispute-Resolution Policy ("UDRP") and is designed to handle the "clear cut" cases of cybersquatting and infringement. It is also purported to be a faster and less expensive version of the UDRP. However, URS claims will only be available to trademark owners who have had their rights "validated." As such, the registration process with the Trademark Clearinghouse will have satisfied this requisite validation.

If any of the above listed TLDs raised your eyebrows or appear to be in line with your business, then we suggest you undergo an evaluation of your trademark portfolio to determine what trademark registrations you should be depositing with the Trademark Clearinghouse. Frost Brown Todd stands ready to assist you with this entire process as Frost Brown Todd is an official Trademark Agent with the Trademark Clearinghouse, which allows us to deposit trademark registrations on behalf of our clients and other federal trademark registration holders. We have already handled such deposits for many of our clients and stand ready to assist others with this process. We are also available to discuss appropriate strategies for more complex trademark portfolios and advise as to alternative options that may be available for those brand owners who do not hold federal registrations for common law marks of concern.

Again, it should be noted that this is not a complete list of the new TLDs as more and more TLDs will be delegated and launched throughout 2014. We will continue to update you as additional TLDs are delegated and their respective sunrise periods announced.